Longchamp

Longchamp introduces Mademoiselle Longchamp, making her début in the event of the season. This is the definitive new hobo bag: chic, confident and proud to be French.

Stylish and sassy, Mademoiselle Longchamp is Longchamp's most assertive bag yet. In a flourish of leather craftsmanship, stunning, sensual calfskin is punctuated with an edgy perforated motif. This unapologetic line caters to the liberated woman; entirely at ease with herself, the world is her oyster. The exquisite model is distinguished by refined details: an iconic clasp, signature hardware, and an enamel-finished wax seal – the authentic hallmark of Longchamp craftsmanship. The colour palette sets the tone for the season in elegant black, delicate grey, warm cognac and sunny mimosa.

Inspired by 1970s heroines, this hobo bag conjures images of Jane Birkin and Françoise Hardy, both fiercely independent women and icons of their time. Today the crossbody bag is the accessory of choice for the vivacious Parisienne juggling a hectic schedule. As her busy day comes to a close, she dangles the bag glamorously from her shoulder to transition seamlessly from daytime to evening. Mademoiselle Longchamp is a feminist statement, a carefree piece designed to make women's lives easier. Free of constraints, women are free to love life.

Sleek and structured, casual and sensual, the Mademoiselle Longchamp line of bags has been created for women keen to break with convention. Women for whom nothing is impossible.

Visit Longchamp at Shop 16, Ground Floor